The entries have definitely inspired me to think differently about what I could do with my brand in the future.”Īldo Ferretto, Creative Director at The Hallway, said “The Without Them National Missing Persons Week campaign was the clear winner in the Out of Home for Good category. It functions as an extension of the online world and gives passers-by news notifications in real time.”Įdwina Moller, Brand Manager at BONDS – HANES Brands, said “I was excited by the many great campaigns that were out and about last quarter. The always clever and humorous, Specsavers continue to riff on … Should have gone to Specsavers using a tried and true line of copy and the poster space to cut through with their brand message, juxtaposed with new 3DOOH tech from BINGE’s, House of the Dragon campaign, creating an optical spectacle.”Īngelo Poli, Head of Sales at The Media Shop, said “I liked The Guardian Live Headlines campaign as it echoed back to the days of old where we saw our daily headlines on a newsagent’s poster this simple tried and true idea was used to transform DOOH panels into modern-day headline breakers. OMA CEO, Charmaine Moldrich, said: “This quarter’s Creative Collection competition represented a wide range of excellent Out of Home advertisements, starting from simple, clever ideas, to big, audacious displays. Mark Buckley, General Manager, Civic Outdoor.Edwina Moller, Brand Manager – BONDS, HANES Brands.Angelo Poli, Head of Sales, The Media Shop.Aldo Ferretto, Creative Director, The Hallway.There were 37 entries from OMA members including: BIG Outdoor, Blue Tongue Outdoor, Civic Outdoor, goa, GoTransit, JCDecaux, oOh!media, QMS, Scentre Group Brandspace, Shopper and TorchMedia. The Outdoor Media Association (OMA) has today announced the winners of the Quarter Three Creative Collection competition for 2022.
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